Chad Estis joined the Dallas Cowboys and the New Stadium project in July, 2007. In this role Estis is responsible for the sales and marketing of season tickets, club seats and suites as the Cowboys move into their new stadium in the fall of 2009.
Prior to joining the Cowboys organization Estis served as Executive Vice President & Chief Marketing Officer of the Cleveland Cavaliers and Quicken Loans Arena from 2006-07. In this role, Chad oversaw all sales, marketing, community relations, communications, Website and game operations.
Estis became Vice President of Sales and Business Development for the Cavaliers in 2001. Since that time the Cavaliers saw attendance increase, on average, from 11,497 during the 2001-02 season to 20,430 in the 2006-07 season. Estis also led the effort in adding several new premium seating concepts to The Q. These include the Key Private Bank Court Club for floor seat holders, the Mercedes Benz Club and, new in 2006-07, the Platinum Lounge and Suites. All of those areas are sold out.
Before reuniting with the Cavaliers (Estis’ career in sports began with the Cavaliers as a telemarketing representative in 1994), Estis was the Vice President of Sales for the Tampa Bay Lightning for two years. This followed his position in sales management for Palace Sports & Entertainment which included properties such as the Detroit Pistons, Detroit Shock (WNBA), Detroit Vipers (IHL), Pine Knob Music Theater and Meadowbrook Music Festival. While at Palace Sports & Entertainment, Estis created the entry-level inside sales program which has been a success throughout much of the NBA.
Estis also spent 1996-1998 as a Client Services Manager for Teamwork Consulting, the leading executive recruiting firm in sports.
Estis is a 1993 graduate of Ohio University and a 1994 graduate of Ohio's Sports Administration Masters Program. Estis was a four-year letter winner on Ohio's basketball team and captained the 1992 MAC Championship team.
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